Frankly is the work of independent brand strategist and designer, Cassandra Shelton, who has worked in the industry since 2012, agency side, in-house, and now independently.
The name says it plainly: frank means straight-talking, no trend-chasing, nothing left in that doesn't need to be there. Cassandra strips every project back to what's actually true, then builds from there, working directly with founders who want a partner in the room, not an agency's worth of overhead between them.
